Prepared by
Yev Beg | Co-Founder & CEO
AI-Powered Image Animation Fitness App
Prepared for
Francis Solomon
Date
February 8th, 2026
Project Objective
This project is the development of a beginner-focused fitness app designed to remove confusion from the gym experience. The app allows users to instantly understand how to use gym machines, follow simple AI-generated workout plans, and track their progress.
The core differentiator is a photo-based machine recognition feature: users take a picture of any gym machine and immediately see how to perform the exercise correctly, which muscles it targets, and how it fits into their workout. Combined with beginner-friendly AI workout plans and progress tracking, the app delivers high perceived value without the complexity of traditional fitness platforms.
The product is built with a B2C-first strategy focused on rapid user adoption, daily usage, and scalability, positioning it for fast growth and a potential early exit once meaningful traction is achieved.
Technical Scope of Work
1. Photo-Based Machine Recognition & Exercise Library
Goal: Simple, immediately understandable, “Calorie AI–style” hook.
User takes a photo of a gym machine.
App:
Recognizes the machine/type of exercise.
Shows how to perform the exercise correctly using:
A video or visual sequence from a library of exercises, and/or
An animation possibly paired with with words on top of:
Start / mid / end position
Short step-by-step text cues (e.g.,
“Step 1: Set seat height so handles are chest level”
“Step 2: Imagine squeezing a pencil between your shoulder blades”
etc.)
Highlights target muscle groups (e.g., colored muscle diagram).
2. AI-Generated Workout Plans
Onboarding flow:
App asks for:
Height, weight
Goals (fat loss, muscle gain, etc.)
Injuries/pain (e.g., back pain, knee pain)
Experience level / beginner focus
Based on this:
AI generates simple workout splits (e.g., full body / push–pull–legs), with:
Pre-chosen exercises from the exercise library
Volume that matches goals and level
Usage:
User sees pre-made workout days (e.g., Push / Pull / Legs or 3 day full-body).
They follow the plan in the app:
Each exercise is clickable:
Opens tutorial (video/images + cues).
Lets them enter weight and reps.
Additional idea discussed:
Ability to regenerate an alternative plan (or alternative exercises) within a workout if user is bored or equipment is taken.
3. Guided Workout Flow & Progress Tracking
Focus: Simple, beginner-friendly,
“Start workout” flow:
User taps e.g. “Start workout” → select their plan for today (Push / Pull / Legs / Full body).
App walks them through exercises one by one:
Exercise card → optionally watch tutorial → input weight & reps → hit “next”.
Data stored so users can:
See weights/reps over time for each exercise.
See strength progression (e.g., “You’re X% stronger than last month on this lift”).
4. Consistency & Encouraging Feedback System
Reinforce habits without guilt or pressure.
Track how many workouts completed per week/month.
Focus on competing against themselves, not others:
“You trained 3 times this week vs 2 last week”
“You added +5kg to your bench over the last 4 weeks”
No heavy emphasis on public leaderboards; any “gamification” is:
About self-improvement
Possibly very light achievements or streaks, but carefully done to avoid shame/guilt.
Basic gamification around self-improvement:
“You’re X% better than last week”
Streaks/consistency metrics
5. Platform & Monetization Foundation
Primary ICP: Beginners / early intermediates, especially:
Men ~35–60 who are early in their fitness journey, often similar to Francis’s coaching audience.
Gym-goers who:
Don’t know machine names.
Feel intimidated or confused by equipment.
Want simple structure without a personal trainer.
Positioning vs traditional apps:
Other apps: calorie trackers, step leaderboards, complex plans, judgmental streaks.
This app:
“The only workout app you need to understand your gym and track your progress”
Photo-to-exercise guidance + beginner AI programs + simple tracking.
6. Platform & Monetization Foundation
Exit goal: fast exit if possible (≈6–12 months after launch), but open to growing longer if it scales well.
Subscriptions:
Use weekly, monthly, and especially annual options.
Weekly mainly as anchor & conversion lever, not primary revenue driver.
Annual around $99–$100 range suggested as ideal for retention & valuation.
Monthly somewhere around $10–15/month feels reasonable vs MyFitnessPal and perceived value.
Need to validate pricing with Francis’s audience and market, but this was the working hypothesis.
ROI & Exit Strategy
For our vision and goal alignment:
The goal of this app is fast user growth and a short-to-mid-term exit. Fitness apps with clear differentiation and active user bases are frequently acquired even at relatively small scale. By focusing on a broad beginner market, simple subscriptions, and a viral core feature, this project is optimized for speed to traction and acquisition rather than long-term complexity.
Marketing Role & Operational Responsibility
Alignment on responsibilities:
The app will leverage Francis’s personality, audience, and credibility for marketing and user acquisition. His role is focused on promotion and visibility only. All product development, technical execution, ongoing improvements, app management, and exit strategy will be fully handled on our side, allowing him to focus entirely on content and distribution while we manage the business end-to-end.
Timeline for system installation
Next steps
1
Confirm Scope & Milestones
2
Schedule kickoff date
3
Technical Planning
4
Development and Technical Execution
$16,250
Total Project
Stripe
This overview serves as a framework for our collaboration. Please review and confirm your agreement to proceed.
We are looking forward to being your next partner.
Best regards,
Co-Founder & CEO